{"id":2676,"date":"2024-04-18T09:00:13","date_gmt":"2024-04-18T16:00:13","guid":{"rendered":"https:\/\/tweetdelete.net\/resources\/?p=2676"},"modified":"2025-03-20T11:43:36","modified_gmt":"2025-03-20T18:43:36","slug":"twitter-advertising","status":"publish","type":"post","link":"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/","title":{"rendered":"Twitter Advertising: A Guide To Start Running Your Campaigns"},"content":{"rendered":"\n<p>Twitter advertising is one of the fastest ways for brands and individuals to ensure they\u2019re visible to their target audience. It is an excellent way to supplement your organic growth strategy to get the best results for your account. Video ads can influence your target audience\u2019s perception of your brand.<\/p>\n\n\n\n<p><a href=\"https:\/\/business.x.com\/en\/blog\/inside-the-discovery-mindset-on-twitter-and-what-it-means-for-brands.html#:~:text=our%20study%20found%20that%20people%20are%20more%20likely%20to%20remember%20the%20ads%20they%E2%80%99ve%20seen%20on%20Twitter%20and%20to%20take%20action\" target=\"_blank\" rel=\"noopener\">According to X<\/a>, there\u2019s a higher chance people who come across your advertisements will remember them and take action. Learn all there is to know about advertising on X from this guide.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"557\" data-id=\"2677\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ad-1260-x-685-1024x557.png\" alt=\"TweetDelete\u2019s screenshot of an advertisement on Twitter.\n\" class=\"wp-image-2677\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ad-1260-x-685-1024x557.png 1024w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ad-1260-x-685-300x163.png 300w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ad-1260-x-685-768x418.png 768w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ad-1260-x-685.png 1260w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_75 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e36fc57b38e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e36fc57b38e\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#How_To_Advertise_on_Twitter_Follow_the_Instructions_in_This_Guide\" >How To Advertise on Twitter? Follow the Instructions in This Guide<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#Differences_Between_Simple_and_Advanced_Twitter_Ads_Setup\" >Differences Between Simple and Advanced Twitter Ads Setup<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#Twitter_Promotion_Cost_A_Breakdown_of_How_Much_Youll_Need_To_Spend_for_Ads\" >Twitter Promotion Cost: A Breakdown of How Much You\u2019ll Need To Spend for Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#Twitter_Advertising_Revenue_Xs_Earnings_Report_From_Ads\" >Twitter Advertising Revenue: X\u2019s Earnings Report From Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#Why_Are_Advertisers_Leaving_Twitter_The_Real_Reasons_Behind_the_Boycott\" >Why Are Advertisers Leaving Twitter? The Real Reasons Behind the Boycott<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#Twitter_Ads_Manager_All_You_Need_To_Know\" >Twitter Ads Manager: All You Need To Know<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/#Avoid_Losing_Access_to_Your_Twitter_Ads_Account_With_TweetDelete\" >Avoid Losing Access to Your Twitter Ads Account With TweetDelete<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_To_Advertise_on_Twitter_Follow_the_Instructions_in_This_Guide\"><\/span>How To Advertise on Twitter? Follow the Instructions in This Guide<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>When you\u2019re new to X or returning after ages, you\u2019ll want to know how to advertise on Twitter. This guide gives you a rundown on how to start your first campaign on X.<\/p>\n\n\n\n<p><strong>Note<\/strong>: You need <a href=\"https:\/\/tweetdelete.net\/resources\/x-premium-how-to-unlock-a-new-experience-on-twitter\/\">X Premium<\/a> as an individual or to be a part of Verified Organizations as a brand to run ads. This is because X verifies your account when you join these subscription services.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open the following links on your desktop browser \u2014 <strong>ads.twitter.com<\/strong> or <strong>ads.x.com<\/strong>. The mobile app and browser only allow you to track the performance of your campaigns. Enable the <strong>Desktop Site<\/strong> option on the settings page if you\u2019re using a mobile browser.<\/li>\n\n\n\n<li>As a first-time user, you must choose the country and time zone. This influences the taxes, report timing, and invoice currency.<\/li>\n\n\n\n<li>You need to choose the type of campaign:\n<ul class=\"wp-block-list\">\n<li><strong>Simple<\/strong>: Go with this option to get your campaign ready within minutes.<\/li>\n\n\n\n<li><strong>Advanced<\/strong>: Choose this category if you\u2019re familiar with advertising on social media and want access to all the controls.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Left-click one of the following campaign objectives:\n<ul class=\"wp-block-list\">\n<li>Reach<\/li>\n\n\n\n<li><a href=\"https:\/\/tweetdelete.net\/resources\/how-to-improve-twitter-engagement-with-8-tested-strategies\/\">Engagements<\/a><\/li>\n\n\n\n<li>Website traffic<\/li>\n\n\n\n<li>Keywords<\/li>\n\n\n\n<li>Video views<\/li>\n\n\n\n<li>Pre-roll views<\/li>\n\n\n\n<li>App installs<\/li>\n\n\n\n<li>App re-engagements<\/li>\n\n\n\n<li>Sales<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Craft the copy for your marketing campaign. X shows a real-time preview of what the promotional message looks like.<\/li>\n\n\n\n<li>You need to provide <a href=\"https:\/\/tweetdelete.net\/resources\/twitter-follower-demographics-decode-your-target-audience\/\">the audience\u2019s demographics<\/a>, targeting features, and budget and schedule for the campaign. The platform will also ask you to include the payment method.<\/li>\n\n\n\n<li>Review the campaign\u2019s information and left-click <strong>Launch Campaign<\/strong>.<\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<p>The platform will review the Twitter advertisement before publishing it.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"585\" data-id=\"2678\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Campaign-Objective-1200-x-685-1024x585.png\" alt=\"TweetDelete\u2019s screenshot of the campaign objective picker for Twitter Ads.\n\" class=\"wp-image-2678\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Campaign-Objective-1200-x-685-1024x585.png 1024w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Campaign-Objective-1200-x-685-300x171.png 300w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Campaign-Objective-1200-x-685-768x438.png 768w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Campaign-Objective-1200-x-685.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Differences_Between_Simple_and_Advanced_Twitter_Ads_Setup\"><\/span>Differences Between Simple and Advanced Twitter Ads Setup<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>When setting up the ads campaign, you\u2019ll see two options \u2014 <strong>Simple<\/strong> and <strong>Advanced<\/strong>. The dashboard for creating your marketing campaign changes significantly depending on your choice. Below is a list of what\u2019s available in the <strong>Advanced<\/strong> ads setup, which you won\u2019t see in <strong>Simple\u2019s<\/strong> dashboard:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The <strong>Simple<\/strong> setup only shows reach, engagements, website traffic, and keywords. The <strong>Advanced<\/strong> option displays <strong>Video Views<\/strong>, <strong>Pre-Roll Views<\/strong>, <strong>App Installs<\/strong>, <strong>App Re-Engagements<\/strong>, and <strong>Sales<\/strong>.<\/li>\n\n\n\n<li>You can enable A\/B testing to determine what works best for your campaign.&nbsp;<\/li>\n\n\n\n<li>You can customize the bid strategy and the number of times an individual sees your ad. You also have control over the pace at which X shows your ads.<\/li>\n\n\n\n<li>The <strong>Advanced<\/strong> setup lets you choose where to display the advertisements.<\/li>\n\n\n\n<li>You can access additional targeting <a href=\"https:\/\/tweetdelete.net\/resources\/how-to-follow-topics-on-twitter-3-ways-to-improve-your-feed\/\">features like <strong>Conversation Topics<\/strong><\/a> and <strong>Movies and TV Shows<\/strong>. Also, you can focus on only users with an X Premium subscription.<\/li>\n\n\n\n<li>There\u2019s a feature to show your ads to users who aren\u2019t a part of <a href=\"https:\/\/tweetdelete.net\/resources\/twitter-target-audience-how-to-reach-your-customers-on-x\/\">your target audience<\/a>. This can increase your marketing campaign\u2019s performance.<\/li>\n\n\n\n<li>Targeting custom audiences, people who use X with a new carrier or device, and retargeting options are available.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>Use the <strong>Simple<\/strong> setup option to familiarize yourself with <a href=\"https:\/\/tweetdelete.net\/resources\/twitter-ads-all-in-one-guide-to-transform-your-reach\/\">X Ads<\/a>. After you learn the ropes of advertising on this platform, you can switch to the <strong>Advanced<\/strong> option.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Twitter_Promotion_Cost_A_Breakdown_of_How_Much_Youll_Need_To_Spend_for_Ads\"><\/span>Twitter Promotion Cost: A Breakdown of How Much You\u2019ll Need To Spend for Ads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Multiple factors determine the Twitter promotion cost, as highlighted below.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. The Objective of Your Advertising Campaign<\/h3>\n\n\n\n<p>Remember the platform asks you to select the campaign during the setup process? This determines how much you need to pay to advertise on the platform.<\/p>\n\n\n\n<p>X has unique billable actions depending on the campaign you choose. For example, when you select the objective as reach, X charges a specific cost for every 1000 impressions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. The Users You Target Through Your Ads<\/h3>\n\n\n\n<p>The second factor is your target audience, i.e., the people who will see your ads. X looks at the size of this user base and how popular this target group is among other advertisers. If you have higher competition, you\u2019ll need to spend more to ensure X runs your ads.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. The Bid You Select and How Long You Run the Campaign<\/h3>\n\n\n\n<p>You must also consider the bid, i.e., how much you want to spend for every billable action. Remember, X uses an auction system to determine whose ads it must show to a specific user base.<\/p>\n\n\n\n<p>With <strong>Automatic Bids<\/strong>, X will offer the lowest amounts and <a href=\"https:\/\/tweetdelete.net\/resources\/how-to-create-a-twitter-ad-campaign\/\">get the best possible results for your campaign<\/a>. In <strong>Maximum Bids<\/strong>, you decide how much you\u2019re okay spending for every billable action.<\/p>\n\n\n\n<p>When you choose <strong>Target Bid<\/strong>, you set the upper limit during the auction. X optimizes your campaign and charges the average cost for all billable actions.<\/p>\n\n\n\n<p>Similarly, the duration of your ad, i.e., how long you run it, is another factor.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. The Quality of Your Marketing Campaigns<\/h3>\n\n\n\n<p>Finally, the social media platform also looks at the quality of your advertising campaign. X assigns a score and uses this metric during the auctions. The quality depends on the following factors:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How relevant is your ad\u2019s content to your target audience?<\/li>\n\n\n\n<li>Whether the copy of your campaign is up-to-date.<\/li>\n\n\n\n<li>Do people interact with your advertisement when they see it on X?<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>This quality score is essential. Why? X looks at this figure and your bid to determine if you\u2019ll win the auction.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"640\" height=\"427\" data-id=\"2679\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/rc-xyz-nft-gallery-K_3UV1ZFcJ0-unsplash.jpg\" alt=\"A black vacuum cleaner over several one-dollar bills on a wooden floor.\n\" class=\"wp-image-2679\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/rc-xyz-nft-gallery-K_3UV1ZFcJ0-unsplash.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/rc-xyz-nft-gallery-K_3UV1ZFcJ0-unsplash-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Twitter_Advertising_Revenue_Xs_Earnings_Report_From_Ads\"><\/span>Twitter Advertising Revenue: X\u2019s Earnings Report From Ads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Twitter advertising revenue plays a significant role in the social media platform\u2019s financial health. <a href=\"https:\/\/www.statista.com\/statistics\/1344350\/twitter-net-ad-revenue-worldwide\/\" rel=\"nofollow noopener\" target=\"_blank\">According to Statista<\/a>, X reported $4.14 billion in revenue from advertising alone in 2022.&nbsp;<\/p>\n\n\n\n<p>However, the earnings from this stream took a significant hit in 2023. <a href=\"https:\/\/fortune.com\/2023\/12\/12\/elon-musks-x-is-seeing-ad-revenue-plunge-by-half-from-prior-years-and-is-expected-to-bring-in-just-2-5b-this-year\/\" rel=\"nofollow noopener\" target=\"_blank\">According to Fortune<\/a>, the social media giant will only receive $2.5 billion in 2023.<\/p>\n\n\n\n<p>To give you context on the dropoff in earnings, you need to look at the final three months of 2021. As per the New York Times, X generated 90% of $1.57 billion from its advertising department alone.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Are_Advertisers_Leaving_Twitter_The_Real_Reasons_Behind_the_Boycott\"><\/span>Why Are Advertisers Leaving Twitter? The Real Reasons Behind the Boycott<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The main reason for the fall in X\u2019s advertising revenue was the advertisers. Several Twitter advertisers like Disney, Sony, Apple, and IBM decided they no longer want to keep running ads on X. Why are advertisers leaving Twitter?<\/p>\n\n\n\n<p>Several factors influenced this decision. For starters, several corporations were unhappy with Musk\u2019s behavior on the social media platform. He shared a controversial post that didn\u2019t go down well with various brands.<\/p>\n\n\n\n<p>Also, Media Matters, a non-profile media company, released a report showing where ads for corporations appear on X. The content in such posts was controversial and didn\u2019t align with the values of several brands.<\/p>\n\n\n\n<p>As a result, they decided to reduce spending or stop running ads on this social media platform. Apple, Comcast, IBM, Sony, and Disney are some of the biggest advertising spenders on this network.<\/p>\n\n\n\n<p>Coca-Cola, Jack in the Box, Netflix, and Airbnb stopped their campaigns, causing X to lose millions in advertising revenue.<\/p>\n\n\n\n<p>Walmart is another corporation that no longer uses this platform for marketing campaigns. Why? The organization realized it was not getting the desired performance from these campaigns.&nbsp;<\/p>\n\n\n\n<p>Over time, they switched to <a href=\"https:\/\/tweetdelete.net\/resources\/twitter-competitors-which-platform-will-dethrone-x\/\">other social media networks<\/a>, as their target audience was on these platforms.<\/p>\n\n\n\n<p>Kevin O\u2019Leary, the Canadian businessman, also explained why multiple companies stopped advertising on X. He claims the return on advertising spend (ROAS) and customer acquisition cost (CAC) were two main factors.&nbsp;<\/p>\n\n\n\n<p>While this is a massive blow for this social network, it can still recover, provided it makes the right moves.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"800\" data-id=\"2680\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/kitera-dent-z4ky2zXIjDM-unsplash.jpg\" alt=\"A closeup of a castle in Walt Disney World Resort during the daytime.\n\" class=\"wp-image-2680\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/kitera-dent-z4ky2zXIjDM-unsplash.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/kitera-dent-z4ky2zXIjDM-unsplash-240x300.jpg 240w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Twitter_Ads_Manager_All_You_Need_To_Know\"><\/span>Twitter Ads Manager: All You Need To Know<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>You should know about the <a href=\"https:\/\/tweetdelete.net\/resources\/twitter-ads-manager-the-marketing-guide-to-help-you-start\/\">Twitter Ads Manager<\/a> to run a successful campaign on X. It is a dashboard on the social media platform that you can use to track every campaign\u2019s performance.<\/p>\n\n\n\n<p>You will see various metrics, such as how much you\u2019re spending to run ads and your campaign results. Multiple filters make it easier to see specific metrics on your dashboard. You can export the performance of your campaigns as a .xlsx file.&nbsp;<\/p>\n\n\n\n<p>Here\u2019s how to find this dashboard on X with a desktop browser:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to your X Ads dashboard, i.e., <strong>ads.x.com<\/strong>.<\/li>\n\n\n\n<li>Left-click <strong>Campaigns<\/strong> in the top navigation bar.&nbsp;<\/li>\n\n\n\n<li>Select <strong>Ads Manager<\/strong> from the dropdown menu.<\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<p>If you have a new account, you may not see this dashboard. This is because the platform is still reviewing your profile to see if you meet its requirements for running campaigns. You need to wait a couple of days for this process to complete.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" data-id=\"2681\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ads-Manager-1200-x-685-1024x585.png\" alt=\"TweetDelete\u2019s screenshot of the Twitter Ads Manager dashboard.\n\" class=\"wp-image-2681\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ads-Manager-1200-x-685-1024x585.png 1024w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ads-Manager-1200-x-685-300x171.png 300w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ads-Manager-1200-x-685-768x438.png 768w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2024\/04\/Twitter-Advertising-Twitter-Ads-Manager-1200-x-685.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Avoid_Losing_Access_to_Your_Twitter_Ads_Account_With_TweetDelete\"><\/span>Avoid Losing Access to Your Twitter Ads Account With TweetDelete<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Advertising tweets you publish can give your posts a significant <a href=\"https:\/\/tweetdelete.net\/resources\/twitter-engagement-rate-how-to-gauge-social-influences\/\">boost in engagement<\/a> and reach. It can help you grow your authority and gain an edge over your competitors.<\/p>\n\n\n\n<p>As highlighted earlier, you need an X Premium or Verified Organizations subscription to run ads on X. This gives you the blue checkmark, indicating a verified account. However, if your posts break the platform\u2019s rules, it removes this tick from your profile. X can also suspend your profile if you continue to violate its policies.&nbsp;<\/p>\n\n\n\n<p>The best way to prevent this from happening to your account is to use TweetDelete. With its custom filter, you can comb your profile for rule-breaking tweets. After the initial scan, use the <a href=\"https:\/\/tweetdelete.net\/delete-multiple-tweets\/\">mass-delete tweets<\/a> utility to remove this collection of tweets immediately.<\/p>\n\n\n\n<p>The second option is to run the auto-delete task, which scans your profile for specific posts and erases them. It will ask you to provide keywords in these organic tweets and the date range of the posts to delete. This way, you never have to worry about accidentally deleting the wrong posts.<\/p>\n\n\n\n<p>Get ready for your Twitter takeover. <a href=\"https:\/\/tweetdelete.net\/\">Join TweetDelete today<\/a> to ensure your older posts never stop you from using various Twitter advertising features!&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter advertising is one of the fastest ways for brands and individuals to ensure they\u2019re visible to their target audience. It is an excellent way to supplement your organic growth strategy to get the best results for your account. Video ads can influence your target audience\u2019s perception of your brand. According to X, there\u2019s a &#8230; <a title=\"Twitter Advertising: A Guide To Start Running Your Campaigns\" class=\"read-more\" href=\"https:\/\/tweetdelete.net\/resources\/twitter-advertising\/\" aria-label=\"Read more about Twitter Advertising: A Guide To Start Running Your Campaigns\">Read more<\/a><\/p>\n","protected":false},"author":8,"featured_media":2679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"coauthors":[14,13],"class_list":["post-2676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category_1"],"_links":{"self":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts\/2676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/comments?post=2676"}],"version-history":[{"count":15,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts\/2676\/revisions"}],"predecessor-version":[{"id":5372,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts\/2676\/revisions\/5372"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/media\/2679"}],"wp:attachment":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/media?parent=2676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/categories?post=2676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/tags?post=2676"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/coauthors?post=2676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}