{"id":769,"date":"2023-09-01T09:00:52","date_gmt":"2023-09-01T16:00:52","guid":{"rendered":"https:\/\/tweetdelete.net\/resources\/?p=769"},"modified":"2024-10-24T23:26:23","modified_gmt":"2024-10-25T06:26:23","slug":"social-listening-tools-track-real-time-twitter-discussions","status":"publish","type":"post","link":"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/","title":{"rendered":"Social Listening Tools: Track Real-Time Twitter Discussions"},"content":{"rendered":"\n<p>Social listening tools have all the answers if you want to know what people say about you. These services can help you track online discussions and the current sentiment among users. <a href=\"https:\/\/tweetdelete.net\/resources\/how-to-back-up-twitter-the-ideal-way-to-preserve-your-data\/\">Twitter, now X<\/a>, is a great social media platform to deploy these tools, as you can learn from people. It helps you put yourself in other people\u2019s shoes and understand their needs and requirements.<\/p>\n\n\n\n<p>Social listening is a valuable skill whether you\u2019re a brand, freelancer, influencer, or anyone else. It gives you all the information you need to make the necessary changes to improve your brand, product, or services. However, it is more complex than plugging in any tool and letting it collect data on various conversations. You need to make sense of the information and know what to do with it. This article focuses on social listening and how to leverage these tools for your needs.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"424\" data-id=\"770\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/pexels-mingyue-h-3812712.jpg\" alt=\"A woman wearing white headphones while standing among other white headphones and cables dangling from the ceiling.\" class=\"wp-image-770\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/pexels-mingyue-h-3812712.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/pexels-mingyue-h-3812712-300x199.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_75 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e169b488ad8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e169b488ad8\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#What_Are_Social_Listening_Tools\" >What Are Social Listening Tools?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#What_Are_the_Benefits_of_Twitter_Social_Listening_Tools\" >What Are the Benefits of Twitter Social Listening Tools?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#3_Free_Social_Listening_Tools_for_Twitter\" >3 Free Social Listening Tools for Twitter<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#Which_Are_the_Best_Social_Listening_Tools\" >Which Are the Best Social Listening Tools?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#Social_Listening_Tools_Comparison_How_Should_You_Do_It\" >Social Listening Tools Comparison: How Should You Do It?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#How_To_Use_Tools_To_Listen_to_Twitter_Users\" >How To Use Tools To Listen to Twitter Users?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/#Social_Media_Listening_Tool_A_Summary\" >Social Media Listening Tool: A Summary<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Are_Social_Listening_Tools\"><\/span>What Are Social Listening Tools?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If you\u2019re wondering what social listening tools are, this section contains the answer you\u2019re looking for. It is a way of monitoring conversations on social media platforms. The discussions revolve around your target audience, products and services, and the industry. When you use these tools, it gives you the context behind these conversations.<\/p>\n\n\n\n<p>In a way, it is a way of mind-reading users without having any telepathic powers. Generally, you follow conversations in your niche about your competitors or yourself. It involves tracking several topics and keywords that are common in these domains.<\/p>\n\n\n\n<p>For example, if you\u2019re a brand, you\u2019ll use keywords relevant to your company. It can be the name of your organization or the products and services you offer.<\/p>\n\n\n\n<p>By tapping into these conversations, you get invaluable insight. What are people thinking, or how do they feel towards your brand? Do your customers enjoy your products and services?<\/p>\n\n\n\n<p>You learn about trends and the change in sentiment towards you or your competitors. In other words, you know much more than you generally will using conventional monitoring methods.<\/p>\n\n\n\n<p><a href=\"https:\/\/business.twitter.com\/en\/blog\/how-social-media-conversation-influences-shopping.html\" target=\"_blank\" rel=\"noopener\">According to a Twitter survey<\/a>, 76% of participants agree that conversations on the platform end with them purchasing products. Think about it: What\u2019s the first thing you do when you want to buy something? You look for online reviews or what people say about the product or service. And what better platform is there than X or Twitter, where all conversations happen?<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"640\" height=\"427\" data-id=\"771\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/claudio-schwarz-FMJAYeRwtDY-unsplash-2.jpg\" alt=\"A social media manager checking Twitter to see people\u2019s opinions about the brand\u2019s customer service.\" class=\"wp-image-771\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/claudio-schwarz-FMJAYeRwtDY-unsplash-2.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/claudio-schwarz-FMJAYeRwtDY-unsplash-2-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Are_the_Benefits_of_Twitter_Social_Listening_Tools\"><\/span>What Are the Benefits of Twitter Social Listening Tools?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Before you use any service, knowing whether it provides any value is always important. Twitter social listening tools are essential, especially if you\u2019re a business:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Understand the Real Feelings of Customers<\/strong><\/li>\n<\/ol>\n\n\n\n<p>X, aka Twitter, is where people come to have conversations. Users are pretty blunt about their opinions and don\u2019t mind speaking up about anything and everything. Whether people are unhappy with your business, products, or services, a quick check on Twitter can give you the answer.<br><\/p>\n\n\n\n<p>Let\u2019s say people don\u2019t like something about your product. You may not get this information if you use customer surveys or read reviews. However, you get honest opinions from a community-based network like X or Twitter. Or the unfiltered, concentrated version of what people think.<br><\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Identify Areas for Improvement<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Outside opinions, especially from your customers, highlight where to improve. Is it customer service, as people don\u2019t like that it takes hours to get a reply? Or do they wish your product had another part that significantly improves its functionality?<br><\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li><strong>Improve Relationships With Your Customers<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Customers want you to engage with them on social media platforms, especially Twitter. With social listening, you know where these conversations occur on the network. It lets you join the conversation quickly, showing everyone you value their opinions.<br><\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li><strong>Identify Opportunities for Growth<\/strong><\/li>\n<\/ol>\n\n\n\n<p>You don\u2019t have to follow what people say about your brand. In fact, you can use these tools to track conversations about your competitors. These discussions show you where they lack, which is an opportunity for your business.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"640\" height=\"427\" data-id=\"772\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/campaign-creators-gMsnXqILjp4-unsplash.jpg\" alt=\"A brand\u2019s social media team discusses what customers think about their products on Twitter.\" class=\"wp-image-772\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/campaign-creators-gMsnXqILjp4-unsplash.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/campaign-creators-gMsnXqILjp4-unsplash-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Free_Social_Listening_Tools_for_Twitter\"><\/span>3 Free Social Listening Tools for Twitter<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Free social listening tools are a great way to learn more about this technique. Once you become familiar with it, you can switch to paid versions. Given below are free listening tools you can use on X, formerly Twitter:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Twitter\u2019s Advanced Search<\/strong><\/li>\n<\/ol>\n\n\n\n<p>When it comes to free social listening features and functionality, <a href=\"https:\/\/help.twitter.com\/en\/using-twitter\/twitter-advanced-search\" target=\"_blank\" rel=\"noopener\">Twitter\u2019s advanced search<\/a> reigns king. There\u2019s a lot you can do on the platform to track conversations. The interface may be lacking, but it makes up in every other area.<\/p>\n\n\n\n<p>With this feature, you can find tweets that mention your account\u2019s username. It can help you find posts (formerly tweets) containing specific words. You can remove irrelevant terms and phrases from your search.&nbsp;<\/p>\n\n\n\n<p>It enables you to find posts depending on the date and level of engagement. Also, you can include hashtags or search in a specific language.<br><\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Google Alerts<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Although <a href=\"https:\/\/support.google.com\/websearch\/answer\/4815696?hl=en\" target=\"_blank\" rel=\"noopener\">Google Alerts<\/a> isn\u2019t specifically for Twitter, you can still use it to track trends and conversations. You get to decide the frequency of the alerts and where it should send the updates. It can narrow down the alerts to specific regions, sources, and languages.<br><\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li><strong>Sprout Social<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Although <a href=\"https:\/\/sproutsocial.com\/features\/social-media-listening\/\" target=\"_blank\" rel=\"noopener\">Sprout Social<\/a> is not technically free, it has a 30-day trial. This allows you to test how powerful the tool is. Tracking conversations gives you comprehensive data and a competitive edge on the platform.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>You get insights about your brand and people\u2019s sentiments towards your company and its products or services. The data you obtain from this tool can help you improve your marketing campaigns.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Which_Are_the_Best_Social_Listening_Tools\"><\/span>Which Are the Best Social Listening Tools?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>After you use the free versions, it\u2019s time to use the best social listening tools to power your strategies. As there are multiple providers, which ones should you rely on? In the previous section, one of the recommendations was Sprout Social. If you\u2019re happy with it, continue using it. Otherwise, below is a list of the best tools you can use on Twitter:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Hootsuite<\/strong><\/li>\n<\/ol>\n\n\n\n<p>If you\u2019re looking for a comprehensive all-in-one solution, <a href=\"https:\/\/blog.hootsuite.com\/twitter-tools\/\" target=\"_blank\" rel=\"noopener\">Hootsuite<\/a> is one of the best tools in the market. You get everything you need to listen to your target audience. For instance, it comes with Mentionlytics. This free plugin monitors X or Twitter for users who mention your profile. You can use it to know user sentiment and track conversations as they develop.<br><\/p>\n\n\n\n<p>If you\u2019re looking for influencers to help you with marketing, Hootsuite\u2019s Mentionlytics is incredible. Similarly, Hootsuite Streams tracks everything you want to know about you or your competitors. It\u2019s a feed that allows you to monitor discussions and respond in real-time. Hootsuite, the social media management tool, offers yearly plans at a discount.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Brandwatch<\/strong><\/li>\n<\/ol>\n\n\n\n<p>With <a href=\"https:\/\/www.brandwatch.com\/suite\/social-media-management\/\" target=\"_blank\" rel=\"noopener\">Brandwatch<\/a>, you can monitor how people\u2019s opinions about your brand change over time. It doesn\u2019t stop here; you also get to observe the popular topics among your target audience.<br><br>If you rely on Twitter for marketing, the insights you gain with this tool are invaluable. There\u2019s also the option to look at historical discussions and real-time conversations. Brandwatch has custom pricing, so you have to contact them for a quote.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"445\" data-id=\"777\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/pexels-fauxels-3182765.jpg\" alt=\"A group of people in a strategy meeting comparing notes on branding.\" class=\"wp-image-777\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/pexels-fauxels-3182765.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/pexels-fauxels-3182765-300x209.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Social_Listening_Tools_Comparison_How_Should_You_Do_It\"><\/span>Social Listening Tools Comparison: How Should You Do It?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If you want to give other listening tools a shot, how do you know which one to select? A simple online search will give you several reliable results. Each tool claims to provide you with the best set of features. Here\u2019s how to do a social listening tools comparison:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Features<\/strong>: The first thing you should do is list down your needs. For instance, do you need a mobile app? This can make it handy to monitor conversations, even when you\u2019re on the go. Then, look at the features of all the tools. You can use <a href=\"https:\/\/www.google.com\/sheets\/about\/\" target=\"_blank\" rel=\"noopener\">Google Sheets<\/a> or <a href=\"https:\/\/www.microsoft.com\/en-in\/microsoft-365\/excel\" target=\"_blank\" rel=\"noopener\">Excel<\/a> to make the comparisons. For example, if you use Slack for internal team communications, which tools can integrate with it? This way, you can determine whether the device has a feature that meets your requirements.<\/li>\n\n\n\n<li><strong>Cost<\/strong>: Cost is another factor you need to consider. This is because each tool has a different pricing strategy. Some offer you several features for a flat monthly rate. Others have a lower rate but have higher fees for additional features and users. Try to find a good balance between cost and features.<\/li>\n\n\n\n<li><strong>Learning Curve<\/strong>: You must also consider how easy or challenging it is to use the tool. If it takes several days to learn the ropes, are you okay putting in the effort? Or do you want something simple, as you just want to try social listening? Are there tutorials that you can follow to learn?<\/li>\n\n\n\n<li><strong>Customer Support<\/strong>: This is as essential as all the other points. Lack of or poor customer support is a sign to avoid the tool. Why? If something breaks or doesn\u2019t work, you don\u2019t want to spend hours contacting someone.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_To_Use_Tools_To_Listen_to_Twitter_Users\"><\/span>How To Use Tools To Listen to Twitter Users?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Finally, let\u2019s tackle how to use social media listening tools for Twitter. If you want to make the most of it to elevate your game, here\u2019s what you should do.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Establish Your Listening Goals<\/h3>\n\n\n\n<p>When you use a social media listening tool, it collects large volumes of data. With goals, it becomes easier to make sense of this information. For starters, are you trying to learn more about your competitors so that you can position your brand accordingly? Do you want feedback from your customers to improve your products and services? Or are you looking for micro-influencers who will review your offerings?<\/p>\n\n\n\n<p>Once you ask yourself these questions, you\u2019ll get a clearer picture of what to do with the tool. This ensures you effectively use the data instead of wasting resources and time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Find Relevant Phrases and Keywords for Your Social Listening Tool<\/h3>\n\n\n\n<p>The next step is to look for keywords and phrases relevant to your brand or Twitter account. Think of it this way: How will you hit your target if you have a bow but no arrows? The social listening tool uses keywords and phrases to monitor relevant conversations. If you use generic terms, you may get different results than you desire.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Go Through the Reports<\/h3>\n\n\n\n<p>After you provide the keywords and phrases, the social listening tool will create a report. Analyze this document to learn more about your target audience. You can see if people continue to talk about a specific topic, or is it something they mentioned once? As you review the report, you\u2019ll understand what users say about your brand.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Make Your Move<\/h3>\n\n\n\n<p>Once you analyze the data, you\u2019ll know what to do next. This depends on the goals you set before starting this project. For example, if you notice people mention you, but your account never acknowledges it, you should change this behavior. This is the correct action if your goal is to improve customer support.<\/p>\n\n\n\n<p>Similarly, if people have valid criticisms of your product that you overlooked during production, use this feedback to improve. For instance, your brand produces leggings for running. When you use a social listening tool, you notice your target audience wants one with pockets. They want to keep their smartphones in a convenient place while running.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"420\" data-id=\"778\" src=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/annie-spratt-hCb3lIB8L8E-unsplash.jpg\" alt=\"People analyzing the reports after using a listening tool on Twitter.\" class=\"wp-image-778\" srcset=\"https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/annie-spratt-hCb3lIB8L8E-unsplash.jpg 640w, https:\/\/tweetdelete.net\/resources\/wp-content\/uploads\/2023\/08\/annie-spratt-hCb3lIB8L8E-unsplash-300x197.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Social_Media_Listening_Tool_A_Summary\"><\/span>Social Media Listening Tool: A Summary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A social media listening tool goes a long way in helping you grow on Twitter. You can form strong connections with your target audience. It can also show you where you can improve to improve your brand image and products or services.<\/p>\n\n\n\n<p>Your <a href=\"https:\/\/tweetdelete.net\/resources\/brand-reputation-management-optimizing-public-perception\/\">online reputation management<\/a> is essential to maintaining your credibility as a brand. If you post the wrong content or accidentally like a controversial post, it changes people\u2019s perception of you. Unfortunately, Twitter doesn\u2019t offer a reliable resolution. You must manually scroll through your profile to find and remove the content. Fortunately, TweetDelete allows you to handle these situations with a hands-off approach. You can find the posts you want to delete with a few clicks. It removes as many tweets or likes as you want. <a href=\"https:\/\/tweetdelete.net\/\">Use TweetDelete today<\/a> to prevent your brand from being the center of any controversy!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social listening tools have all the answers if you want to know what people say about you. These services can help you track online discussions and the current sentiment among users. Twitter, now X, is a great social media platform to deploy these tools, as you can learn from people. It helps you put yourself &#8230; <a title=\"Social Listening Tools: Track Real-Time Twitter Discussions\" class=\"read-more\" href=\"https:\/\/tweetdelete.net\/resources\/social-listening-tools-track-real-time-twitter-discussions\/\" aria-label=\"Read more about Social Listening Tools: Track Real-Time Twitter Discussions\">Read more<\/a><\/p>\n","protected":false},"author":8,"featured_media":777,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"coauthors":[14,13],"class_list":["post-769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category_1"],"_links":{"self":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts\/769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/comments?post=769"}],"version-history":[{"count":5,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts\/769\/revisions"}],"predecessor-version":[{"id":3316,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/posts\/769\/revisions\/3316"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/media\/777"}],"wp:attachment":[{"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/media?parent=769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/categories?post=769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/tags?post=769"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/tweetdelete.net\/resources\/wp-json\/wp\/v2\/coauthors?post=769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}