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How To See Twitter Analytics and Track Your Performance

A person looks at their Google Analytics dashboard on a light gray Macbook Air.

How do you know if your Twitter strategies are helping you grow? One option is to look at metrics like reposts (retweets), likes, comments, and bookmarks to see if they increase. However, you need to do this for each post and compare the numbers manually, which is time-consuming and impractical. The best way to understand … Read more

Twitter Leadership: Transforming X After the Buyout

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Elon Musk changed Twitter significantly after acquiring the platform for $44 billion. The new Twitter leadership focused on eliminating old efficiencies, improving internal communications, and increasing the pace of releasing new features. Given how different things are on this social media platform, let’s take a closer look. Twitter Executives: Removal of the Old Guard The … Read more

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