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How To Get Followers on Twitter: 7 Strategies That Work on X

Arnel Bagyaratnam

Oct 24, 2024 11 mins read
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You want to know how to get followers on Twitter, as it is a surefire way of increasing your reach. It adds a level of trustworthiness to your content, which helps get your target audience’s attention. When you see a person talk to a large gathering, you’ll be curious about what this individual has to say. 

Users on Twitter, now X, will also do this when they see posts from accounts with a large following. However, this is challenging, regardless of whether you’re new to this platform or a long-time user. The tips to get more people to become a part of your follower list lie ahead in this article. Keep reading to learn what you should be doing with your account on this social network.

How To Get Followers on Twitter: 4 Tips To Increase Your Follower Count

How do you get more users on X to follow your account? You can try the following four tips and see how they help your profile’s follower count grow.

1. Study Your Competitors in Your Niche and Learn From Them

If you already have competitors in your niche on Twitter, it’s time you study them carefully. First, you need to ensure they’re also targeting the same audience as you. 

List out your competition on Twitter and analyze their profiles. What is their content strategy? How do they engage with their followers? What types of content do they publish? Do they include relevant hashtags in their posts? What kind of visual content do they use? Is there something they’re not focusing on? 

Answers to these questions provide deep insights about your competitors and their strategies on X. 

You can also use X’s advanced search utility to find your competition’s popular posts. With these tweets as your sources of inspiration, develop similar strategies to engage with your target audience.

Discard the tactics that don’t work and focus on improving the ones that do. Ensure you never copy another brand’s voice, as it will become apparent you’re doing the same things.

2. Make It a Point To Stay Away From Posting Generic Content as Much as Possible

The easiest way to drive away potential followers is to post generic content. Why? This information is available everywhere, so why should people follow you? 

Coming up with original content is not easy by any stretch of the imagination. It becomes challenging when you have to be creative day in and day out and stick to your content calendar.

One way to add a touch of originality to your content is to include your personal opinions and experiences. They can make your work engaging, as your life is unique. If you have any relevant anecdotes, include them in your content.

Another way to make your posts engaging is to incorporate storytelling elements. Remember, everybody loves a good story.

Let’s say you want to create an original post. The topic should be about your audience’s pain point. Explain the solutions you implemented to resolve this issue. 

Now, you have to come up with a way your audience can digest this information easily. One option is to break down your solution into a step-by-step process that your target audience can follow and replicate.

Also, you need to speak in the language of your audience. Otherwise, people won’t feel connected with your content. Visit forums, listen to podcasts, and read blog posts to familiarize yourself with the community’s needs. This makes your content memorable.

3. Like, Repost, and Quote Posts From Your Target Audience

People want others to hear them out and acknowledge their opinions. This is why they post on social media platforms like Twitter. Look for posts from your target audience using the search utility. Twitter’s advanced search function will help find these tweets if this doesn’t suffice. Include keywords you think your target audience will use to narrow the search results.

After you find these posts, look for tweets with quality content and engage with them. Leave a comment, repost, or quote the post and share your thoughts. People will get a notification about your activity and may visit your profile out of curiosity. 

4. Cover the Latest Relevant Trends Relevant

If you check out posts with high engagement, you’ll notice they generally talk about the latest Twitter trends. Current events are fresh in peoples’ minds, so these topics tend to be popular on X. 

You can also cover the latest trends, provided they are relevant to your niche. When you see a topic becoming popular, analyze the top posts. Note what content creators aren’t covering and see if you can discuss it. Having a different take will get people’s attention.

This means you’ll need to follow the news, especially in regions where most of your target audience resides.

A man with a white shirt looks at a red chat bubble with a heart and a zero.

Should You Use Free Twitter Followers Services?: Everything You Need To Know 

When searching for how to get more followers on Twitter, you’ll come across several websites offering free followers. It seems like a good deal — you complete a few tasks, and random people become your followers.

However, it’s not a good idea to use these free Twitter followers services for several reasons:

  1. Twitter can suspend your account permanently: Using services offering free followers violates Twitter’s Platform Manipulation and Spam policy. This social media platform considers this activity as artificially inflating your follower count.
  2. It puts your account security at risk: These services may ask you to sign in to your profile from their dashboard. Granting access to your account allows these tools to do anything they want. They can use spammy tactics like sending malicious URLs via direct messages (DMs).  
  3. The followers you gain are mostly bots or fake users: There’s a reason why random services provide followers for free. These followers are usually bots or fake users, so you won’t see any engagement bump despite your best efforts. Also, if Twitter takes down these accounts, you’ll see a massive drop in your follower count. In other words, you’ll be back to square one.
  4. You lose credibility in the eyes of your target audience: Fake followers also won’t engage with your posts. This means you’ll have a substantial following with minimal to zero engagement. People on Twitter can quickly spot accounts with fake followers. As a result, your target audience won’t follow you as you aren’t a reliable source.

Don’t Buy Twitter Followers: Use These 3 Strategies Instead 

In theory, it seems like a no-brainer to buy Twitter followers. The initial boost you get from this strategy should attract the attention of your target audience. However, as highlighted earlier, people see the lack of engagement in your posts as a clear indicator of fake followers. 

Also, this activity goes against Twitter’s rules and will result in permanent suspension. Imagine working hard to attract real followers, only for X to take down your account for breaking its policies.

As you grow your following, these users will decrease your engagement rate. This makes it harder to promote your offerings to your followers. Also, brands won’t want to work with you due to the lower engagement rate.

Getting real followers to connect and engage with your content is crucial for success on Twitter. Sadly, buying Twitter followers won’t bring you closer to what you want to achieve with your account.

Instead of spending your money on services that don’t work, use your resources on these paid strategies.

1. Become an X Premium Subscriber and Comment on Posts in Your Niche

X Premium is the platform’s subscription service to provide numerous impressive features to its subscribers. Also, the social network gives your profile the legendary blue tick if you pass its verification process.

One of the features you get is the reply boost utility. Whenever you leave a comment on another user’s post, the platform increases the visibility of your reply. How much it boosts depends on which tier of X Premium you subscribe to. For instance, the X Premium + provides the maximum possible boost for your replies.

After you become a subscriber, you should reply to tweets from popular users in your industry. If you quickly post replies, your post will be at the top of the comment chain. This means more people will see your comment, and some may check your account.

If these users like what’s on your profile page, they will follow your profile.

2. Run Follower Ads To Get Real Users To Check out Your Profile

Twitter literally has an advertisement service, i.e., follower campaigns to acquire followers. In other words, you can buy followers without worrying about the platform taking action against your account.

The best part about running this advertisement on Twitter is that the platform only charges for a specific action. You only need to pay when people see your promotions and follow you. Otherwise, it’s free if they like, repost, comment, bookmark, or engage with your tweets in any way.

Twitter focuses on showing these advertisements to a relevant target audience, i.e., people who will find your content interesting. 

The cost depends on the target audience’s size and whether your competitors are focusing on the same group.

These ads help with brand awareness, as you have a real following to engage and share your posts. The friends of these users will also get to know about your content. It can get people to check out your website, increase purchases, signups, and more. 

When choosing your campaign’s daily budget, Twitter lets you know how many people you can reach in real-time.

3. Contact Influencers and Collaborate With Them

Influencers can show your account to a new audience, who will check out your profile. You don’t have to always work with the top online celebrities in your niche. Macro and micro-influencers can also increase your reach as these people tend to have highly engaged followers. If they like working with you, you can collaborate and create more content in the future.

They don’t have to always promote what you’re offering. Instead, you can ask them for an interview or join your podcast. Whatever knowledge you gain through the discussion, break it down into snippets. Post this short-form content as exclusives and get the influencers to repost them.

Twitter Profile Views: Understanding This Metric in Your X Analytics Dashboard

You’ll see Twitter profile views when you visit your X Analytics dashboard. This metric indicates the number of people who check out your profile. X tracks this figure over 28 days and displays it on your dashboard.

If you see users visit your account but don’t become your followers, you need to spruce up your account page. Ensure there are no missing details, and provide relevant and valuable information in your bio. Always pin your best-performing post to give viewers a taste of what to expect from your profile. 

TweetDelete Can Ensure People Have Zero Reasons to Not Follow You on X

When implementing the strategies in this guide, always track your performance on X Analytics. If your metrics aren’t improving, it indicates you need to try something new. Stop using that strategy and pivot immediately when the numbers go down.

Depending on what you post, people determine whether they should follow you. When you post something they don’t like or agree with, it drives users away from your account’s follow button. This also happens if there are older posts that people find offensive or insensitive nowadays. 

TweetDelete ensures people don’t have a reason not to follow you. For starters, there’s the bulk-delete tweets utility, designed to erase thousands of posts quickly. Don’t worry if you can’t locate the posts that may drive your potential followers away. There’s a custom filter to help find any tweet on your profile, no matter when you post it.

The second alternative is to run the auto-delete tweets task, which removes specific posts. It won’t delete the wrong tweets, as it relies on the keywords, hashtags, and date range you provide.

This ensures you get satisfactory results after implementing the tips in this guide on how to get followers on Twitter.

Become another happy customer of TweetDelete today and use it to ensure your follower count continues to go up!

Arnel Bagyaratnam

Arnel Bagyaratnam is an SEO writer for TweetDelete who is avidly interested in covering tech. Previously, he was a digital strategist for Holystoked, helping the company switch from an offline model to a hybrid store with a strong online presence. He also worked as a copywriter and SEO consultant for VERB Studio. An industrial engineering & management graduate, he spends his free time breaking and digging for music to dance to.

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