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Twitter Likes: Everything You Didn’t Know About This Feature


Mar 20, 2024 11 mins read
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Twitter likes are one of many factors determining whether a post or topic goes viral on the platform. It is an essential engagement metric showing how many people appreciate your content. 

The heart-shaped icon gives you an estimate of how popular your posts are among your target audience. Likewise, there’s a lot to know about this powerful feature, which will help you make the most of it. This deep dive into the Twitterverse gives you all the information you’ll find helpful in a single article.

Can You Hide Your Likes on Twitter?

You’ll see a Likes tab when you visit a user’s profile. It records all the posts the person finds interesting on the social media platform. It is also visible on your profile, which means anyone can view your activity. What if you don’t want people to know what you do on X? In other words, can you hide your likes on Twitter?

For the longest time, this wasn’t possible. However, after the introduction of X Premium, Twitter started experimenting with new features. One such utility is the ability to hide the Likes tab in your profile.

So yes, if you are a subscriber, you can ensure only you can look at what you engage with. The best part is that it works on an application protocol interface (API) level. What does this mean? Well, if another person uses a third-party tool to list out what you like on X, it won’t work.

But you should also remember that this new feature only works for the Likes tab on your profile. Your activity is still visible if someone views a post you liked.

How To Hide Likes on Twitter Using X Premium?

Due to a feature update on September 14, 2023, X Premium users can hide the likes tab from their profile. Currently, the platform is testing this feature. However, it isn’t clear if this utility will be available to every tier of X Premium. If you want to see what this feature does to your profile, check out @xDaily. When you visit their profile, you’ll notice the account doesn’t have a Likes tab. If you also want to do the same, here’s how to hide likes on Twitter:

  1. Open your X profile and select X Premium from the quick navigation panel. It is on the left of your screen. On the mobile app, tap your profile photo to see the navigation panel.
  2. Select Preferences and open the Early Access settings page. 
  3. Enable this option: Hide Likes Tab.

As this is an early access feature, you may not have it on your account. If this is the case, you’ll have to wait for the public release. 

When you activate this utility, your profile will no longer have the Likes tab. However, as highlighted earlier, people can still see your likes on individual posts.

How To Make Likes Private on Twitter?

If X Premium’s feature set doesn’t match your requirements, there is another way to hide likes on your profile. It involves converting your account from a public profile to a private one. It ensures not everyone can view what’s on your account. Only your followers and those you grant access to can see everything on your profile. Here’s how to make likes private on Twitter:

  1. Go to your X account on any device.
  2. From the quick navigation panel, select Settings and Support. This option isn’t immediately visible on desktop browsers. If you can’t see this option, select More first.
  3. Open Settings and Privacy and go to Privacy and Safety.
  4. Click Audience and Tagging.
  5. Look for the option Protect Your Posts. Enable this feature by selecting the checkbox next to it.

Now, you’ll have a private profile, giving you more control over who has access to your account. If you want to go one step further, get X Premium. It will make it even harder for people to check out your activity on the platform.

The answer to Should you buy Twitter likes isn’t black and white. For starters, you can’t ignore the boost in engagement, but at the same time, it also comes with risks. Let’s look closer at buying likes on X to understand why people have a love-hate relationship with it.

What Are the Benefits of Buying X Likes?

Let’s start with how buying likes on X will benefit your profile by highlighting the advantages below:

  1. It Improves the Visibility of Your Posts

Gaining traction as a new user on X is challenging, as you’re competing with well-established profiles. Not only do you need to ensure your content is good, but you also have to get engagement. The quality of your posts is in your hands, which means you’ll be able to create engaging tweets with practice.

But, it’s not enough to only focus on putting out high-quality content. You must also ensure people like the post, leave comments and repost your tweet. This way, your content will appear in other users’ feeds, increasing its visibility. 

The easiest way to give a nice bump to your posts is to buy likes. The initial boost will encourage other users to engage with your content.

  1. It Helps Establish Credibility

You need high engagement metrics to become a credible figure in your niche on X. This is quite an uphill task for people who are new to the platform. How do you gain attention in a space where users already have a large following? Even if you have unique and interesting takes about your industry, people will always check if you’re a credible source.

Generally, people look at engagement metrics to determine your credibility. By boosting likes for your content, your target audience will actually take notice of your content. The initial boost in engagement is all you need to start becoming credible on the platform.

Are There Any Risks of Buying Likes on X?

Yes, there are risks to buying likes on X, as highlighted in this section:

  1. It Falls Under X’s Platform Manipulation and Spam Policy

According to X’s Platform Manipulation and Spam Policy, buying or selling engagement breaks its rules. Why? In a way, the social media network views this activity as trying to inflate your metrics.

What happens if the platform catches you breaking this policy? For starters, X will limit who can see your posts. This is counter-productive, as your goal is to increase visibility.  

X has the right to ask you to delete your posts or restrict what you can do with your profile. In other words, it locks your account, preventing you from using various features. This means you won’t be able to post or go live on X.

If you continue to break this policy, the platform will suspend your profile permanently. 

  1. It Increases the Likelihood of Bots Liking Your Content

If you don’t do your due diligence when using this service, you may not get likes from real Twitter users. Instead, the accounts engaging with your content are bots or fake users. It causes more problems in the long run.

For instance, you want to find your most liked tweet to understand what’s popular with your target audience. If the post you boosted happens to be one of the popular ones, it will throw off your analysis. 

Imagine using this data to change your content strategy, only to find out it doesn’t resonate with your followers.

How To Get Free Twitter Likes?

Okay, you want to avoid buying likes on X because of all its dangers. Is there a safer way to increase engagement? Here are two tips explaining how to get free Twitter likes.

1. Focus on Creating Helpful and Relevant Content

People go through hundreds, if not thousands, of posts every day on X. They also don’t spend too much time on individual tweets. They will scroll past your content if you can’t keep their attention on your post for as long as possible.

Creating helpful and relevant content is an easy way to ensure people will look at your tweet. You don’t necessarily have to make something unique for this technique to work. Instead, it should add value, and the reader should learn something by the end of your post.

As you consistently focus on providing value, you’ll see an increase in the number of likes.

2. Don’t Only Post as You Should Also Engage With Others

Creating content isn’t the only way to get free likes on X. You must also engage with other users, as your relationships will help you grow. For starters, make sure you follow the leaders in your niche. When they post relevant content, leave a comment or repost it and add your thoughts.

The goal is to add to the discussion, encouraging others to join. The post’s author may also reply if your thoughts are valuable or interesting. It increases the visibility of your profile, and people will check what else is on it.

Your audience will like what you see when you consistently post helpful and relevant content. These two techniques work together to boost engagement.

Can You Search Twitter Likes on X?

The answer to Can you search Twitter likes on X is yes. The easiest method is to visit the user’s profile and check the Likes tab. You can also do this on your account. However, if the person hides the Likes tab, this technique won’t work. In this instance, you can use the following guide as a workaround:

  1. Open any post on X using a desktop browser or mobile app. Tap it to open the expanded post view (formerly expanded tweet view).

  2. If you’re on the mobile app, tap the number of likes. It shows you a list of every user who engaged with the post. For desktop users, click the three-dot or overflow button on the tweet and select View Post Engagements. Open the Likes tab to get the list of users.

How do you look for likes on your profile? If you want to find something specific, there are two options. One solution is to go through your X Archive, which you must download. This file contains your entire history on the platform. It also comes with a search feature to make it easier to find any tweet. It will take at least 24 hours before it becomes available for download.

The second option is to use a third-party tool like It is a Google Chrome extension that imports the Likes tab. Once you have this list, you can look for likes based on the following parameters:

  • Tags – They are custom filters to narrow your search.
  • Dates – You can select the date range to search through the Likes tab.
  • Users – It shows you all the posts a user likes from a specific account.
  • Media – Choose only to see likes on posts containing specific media files.

Currently, comes with a 14-day free trial.

Delete Twitter Likes With a Few Clicks Using TweetDelete

The above guides explain everything you need to know about X likes. Did you know what you engage with on X can also land you in trouble? For instance, several U.S. senators went viral for liking adult content from their public profiles. It is why people are focusing on privacy while using various social media platforms. The easiest way to ensure your profile is clean is to delete Twitter likes.

X allows you to do this, but must do it for each post. This is no easy task; you’ll spend hours scrolling through each tweet and clicking the Twitter-like icon. Instead, you can save all this time with TweetDelete. It has a powerful filter to find any post you liked on X and erase your activity. When people look at your profile, they won’t find anything that looks like you deleted specific likes. Also, it can bulk-delete posts, which will remove any tweet with insensitive content. With the auto-delete feature, you can ensure you only remove posts with specific words and phrases. Delete Twitter likes and posts from your profile and keep it clean with TweetDelete!


Dee is a tech enthusiast and digital privacy expert at He shares valuable insights and practical advice to help users take control of their digital presence. When not writing, Dee enjoys exploring new technologies and engaging with the online community.

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